What an amazing year it's been - WilloLovesYou.com

What an amazing year it's been

Hello, my friends! I have some big news for you today. But before I get into it, let’s talk about how amazing this year has been.

I first met (and fell in love with) the team at Stitch last year, got on board, and immediately got to work. It wasn’t long before we had launched Stitch out of beta, quadrupling signups and connecting with hundreds of makers and creative small business owners around the world.

We took Stitch to SxSW last spring, where I organized and produced a conference-within-a-conference and got to see many of you in person at CraftMakerCamp SxSW. We even won Best in Show at TechCocktail’s StartUp Life event! It’s been a joy to see my mentors and friends become valued investors and advisors to a product I believe in so whole-heartedly.

This experience has been one of the most exciting and rewarding in my life. Connecting with fellow artists and bolstering Stitch’s brand presence through meaningful, authentic relationships has reaffirmed my passion for supporting entrepreneurs on a deeper level. Therefore it’s with a gigantic heap of gratitude that I share with you that the time has come for me to dive back in and fully embrace my work as a Creative Business Coach. I will continue to give Stitch my enthusiasm, but I know that, at this point in their evolution, the company will benefit from a more quantitative marketing approach moving forward.

There’s nothing like being able to throw oneself into an early-stage product, and have a hand in actively shaping their future. In fact, one of my greatest joys has been bringing on my rockstar colleague and friend Camille, who is like a bolt-of-lightning for this team. With my leave, I am confident and delighted to pass the torch to her, and can’t wait to watch her continue to knock it out of the park. (Go get ’em, girl!)

So what’s next for me?
I will be sharing more about what’s coming up next very soon, but please know this move is a great thing for everyone involved. I’m thrilled for what’s ahead, and I can’t wait to give you all the details.

I adore helping creative entrepreneurs, makers, movers & shakers, and there are many of you in this community I’m grateful to call true friends. Thank you, as ever, for your support in everything I’ve taken on over the years.

Meet me back here Monday, and we’ll get started on what’s next! As promised, one of my first endeavors has launched! Click here to read all about it »

Leave a Reply 36 comments

Karen Hartline - August 17, 2012 Reply

So excited about this news! You’ve definitely had a great year and I can’t wait to see how all your experiences and passions come together for “what’s next”! Congrats!!

    Willo O'Brien - August 17, 2012 Reply

    Karen, you’ve been lighting the way, and I’m so grateful for your support, wisdom and generosity! It’s been an amazing year for both of us and I am loving celebrating the greatness with you. xo

Steve Holmes - August 17, 2012 Reply

As always W, you will bring the light to whatever you turn your attention to…and whoever is on the other end will be eternally grateful. Keep making other people better…you’re a superstar!!!

    Willo O'Brien - August 17, 2012 Reply

    Thanks, Steve!! You’re awesome, and I just love having you in my corner, buddy. xo

Mai - August 17, 2012 Reply

Super excited to see what’s next for you! xo

    Willo O'Brien - August 17, 2012 Reply

    Thanks, Mai! I was so curious to know if you’d spotted something was up these last few weeks, as I prepared this announcement… you’re always so good at reading between the lines. 😉

Marcus Nelson - August 17, 2012 Reply

Congrats on your big move Willo.
Thrilled to play a part of your story!

    Willo O'Brien - August 17, 2012 Reply

    Honored to know you, Marcus. Serendipity FTW!

Jay Goldman - August 17, 2012 Reply

Woooooooo! GO WILLO!

    Willo O'Brien - August 17, 2012 Reply


Hedieh Haghighi - August 17, 2012 Reply

Congrats Willo! You’re one of a kind and have touched so many lives for the better! Keep doing what you do! Rock on girl!

    Willo O'Brien - August 17, 2012 Reply

    Thanks, Hedieh! Here’s to big things ahead!

Camille Brenkwitz - August 17, 2012 Reply

What an amazing post, Willo! I am really excited for all of the big things the world will be seeing from you, soon! We are the ultimate power duo, and I can’t thank you enough for the time we’ve spent together at Stitch. I’m looking forward to Monday’s announcement 🙂

P.S. I love that picture of us

    Willo O'Brien - August 17, 2012 Reply

    I look forward to the day we work together again, sweets! Good thing in between that time, we’ll still be hanging together, supporting each other, and packing all the fun and adventure we possibly can into this awesome life! m/

David Delp - August 17, 2012 Reply

Congratulations Willo! Can’t wait to hear about your next adventure!

    Willo O'Brien - August 17, 2012 Reply

    Putting wings on my desires, DD! 😉

Marianne - August 17, 2012 Reply

Congratulations! It has been a great year, I hope you feel very proud of all you have achieved. And I can’t wait to see what comes next.

    Willo O'Brien - August 19, 2012 Reply

    Thanks, sweetie!! Thrilled to have you playing a part in my next big thing. 😉 xo

matirose - August 17, 2012 Reply

You rock, babe!!!

    Willo O'Brien - August 19, 2012 Reply

    Love you SO much, lady. <3

Helena - August 17, 2012 Reply

So excited for you, lady. Can’t wait to see what’s coming.

    Willo O'Brien - August 19, 2012 Reply

    Thanks, sweet Helena!! xoxo

Lisa Anderson Shaffer - August 18, 2012 Reply

Congrats Willo! Go get ’em girl. I’ll miss you over at the Stitch Blog, but carry on supersonic lady! I can’t wait to see what’s next.


    Willo O'Brien - August 19, 2012 Reply

    Lisa, you’ve been so lovely to work with!! Thank you for all of your passion, knowledge and contribution. I’m delighted to know you & consider you one of the true friends I mentioned in this post. I am honored to have you as a part of the fabulous maven circle, along with Karrie, Sarah and all the talented makers & artists in the bay area that inspire me every day. Hugs! xoxo

      Lisa Anderson Shaffer - August 20, 2012 Reply

      Awww Willo, I feel the same way about you! I can’t wait to see what new heights you soar to! Sending my most excited and congratulatory big hugs!! xo

Nate St. Pierre - August 19, 2012 Reply


Your intelligence, creativity, and passion has always inspired me, and that’s just on the content/product development side. On the personal side, you’re the one who’s taken an interest in the quiet, ill-at-ease guy standing alone in the corner of the room, and helped him connect with others. You push me and help me expand my little world, bit by bit. I love that when I walk up to you, you’re truly happy to see me, and you give me a big hug. You’re a beautiful person, inside and out, and I’m blessed to be your friend. I can’t wait to see what you do next.

    Willo O'Brien - August 21, 2012 Reply

    Aww, Nate, you’re incredible. I’m blessed to be *your* friend, buddy. Truly, it warms my heart to know there’s folks like you in the world. Thank you for inspiring me to continue to give back and serve in the best ways I know how. xoxo

Paula - August 20, 2012 Reply

The force is with you and I’m excited to see where you allow your wings to expand to and the magic you make! The world is eager to get to experience you in your next evolution of *amazing*!

    Willo O'Brien - August 21, 2012 Reply

    Thank you, sweet Paulasan! xoxo

Maggie Mason - August 20, 2012 Reply

Congrats, sweets! I’m so happy for you, and I know how smart and creative you are about playing to your strengths. Can’t wait to see how your career evolves. I hope we can collaborate on something that makes the world a little nicer this year. Cheers.

    Willo O'Brien - August 21, 2012 Reply

    Heck ya, girl. Thank you so much for your incredible friendship and support as I launch into this next chapter. Smart business ladies FTW! <3

Reconnection + Rebirth – mati rose - August 20, 2012 Reply

[…] Willo made the courageous move to follow her heart’s calling to her true work, and with that we’ve had the opportunity to put the final touches on our creative […]

Zach Cole - August 20, 2012 Reply

Super excited for you Willo! You’re a complete rockstar and I’m excited to see what comes next for you.

    Willo O'Brien - August 21, 2012 Reply

    You’re such a sweetheart, Zach. So happy our paths have crossed. Looking forward to a hike soon!

John - August 31, 2012 Reply

Congrats on the big move. Let me know if there’s any way I can help. I may have clients who could use assistance in the future – I will keep you in mind.

Willo O’Brien - Founder of WilloToons - December 18, 2012 Reply

[…] a year serving as Co-Founder & VP Marketing at Stitch Labs, I decided it was time for me to dive back in and fully embrace my work as a Creative Business Coach. Within a few weeks, […]

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